What’s the Boise Omnibus?

The Boise Omnibus is a poll of Boise residents that runs at a set day and time.

Organizations can purchase “seats” on the Omnibus, and the cost of running it is divided among everyone. 

What does it cost? 

$800 per question

How does it work? 

You get back results for your questions, including breakdowns by: 

• Gender
• Age
• Race/ethnicity
• Education
• Income
• Partisanship (not available for government buyers) 

If you’re interested in other demographic or geographic breakdowns, let us know. 

Everyone who buys a seat on the Omnibus only has access to their own results. We include several of our own questions, and you’ll get to see those results too.

Who can buy a seat on the omnibus? 

The Omnibus is available by invitation. To request an invitation, email nicole@changeresearch.com  

When does it run? 

We’re running the next one in July. 

What can I ask? 

Tell us what you’re trying to learn, and we’ll work with you to develop the right question. The Omnibus is designed for:

• Ranking people’s priorities or problems 
• Understanding who cares most about a specific issue 
• Getting feedback on a potential project, offering, or initiative
• Testing awareness / sentiment on a brand or issue 
• Test reactions to a message or argument 
• Open-ended questions 

What is the methodology? Is this scientifically valid?

Unlike a self-administered survey, the results you’ll get back from the Omnibus will be statistically valid, representative, and delivered by an expert. 

Other details

Seats on the Omnibus are limited! 

We poll a representative sample of adults. This is not a poll of voters. 

Your participation in the poll may be reported publicly after the fact. Neither your questions nor your results will be reported publicly. 

Contact

Nicole Bare

208-716-0382 | nicole@changeresearch.com

Who are you? 

This is being administered by Embold Research, the nonpartisan, nonpolitical division of Change Research.